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Leeds based Oracle Primavera Partner RPC UK Ltd is a thriving enterprise project portfolio management specialist that is experiencing consistent double digit year on year growth. The success of the business has been phenomenal but the speed of growth has exposed a weakness in the business.

Currently, customer information is stored in several different systems, causing an administration overhead in terms of maintenance and data duplication. Customer communication is not efficient and systems can be almost impossible to access remotely.

RPCuk spoke to Eitex regarding methods of improving customer relationship management and the solution offered was Microsoft Dynamics CRM 2013 Online. The system not only allows all information to be stored in one place but is also accessible from almost anywhere, including customer sites which can be geographically spread throughout the world. Moreover, MS CRM online natural augments and adds value to the existing RPCuk Office 365 subscription.

As well as streamlined data, the system also improves marketing. If a customer has purchased Product A, they may also be interested in Product B or Service C. This information was very difficult to obtain previously and now it can be identified on the fly with Microsoft CRM.

To discuss Microsoft CRM, contact Eitex

Read more about Microsoft Dynamics 365 here

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